Information Design - FLIP Class

 4/1/22-/1/22 (Week1-Week)

Information Design / FLIP Class


Loh Shu Huan / 0349621
Bachelor of Design in Creative Media



INSTRUCTIONS



FLIP 1: Different types of infographic and online tools 
 Week 1 - 6/1/22
Group Task
For this group task, we need to find out what are the different types of infographic + the kind of information they're applicable for + an example for each identified type.


Group Members:
Rebecca Thoo, Loke Yeanne Tung, Tee Yi Qing, Loh Shu Huan, Zetie Bahaman, Chan Huei Lian

Individual Task
For this individual task, we were required to pick ONE free online infographic tool and re-design one poorly constructed infographic poster through our own experimentation with the selected tool.

To complete the task, I also do some self-study about what is the basic elements of an infographic. source
An infographic is a visual representation of data that is simple to comprehend and enjoyable to read. They should also be simple to utilise in the case of interactive infographics. It break down complex information into digestible chunks for the common individual. 

1. Story
Without a story, an infographic is just a graphic. But the purpose of a infographic is to tell a story. 
- What is the story I want to tell?
- Is that relevant to my organisation?
- Why am i telling the story?
- Who am I telling the story to?

2. Data
Accurate data, the most important part of an infographic. You must guarantee that your data is accurate, which necessitates the use of reliable sources.

3. Copy
We need to write a copy while data has been sourced and is nicely organised. While all the data has been assembled, the content of an infographic may be long and complex. A gripping headline plays an important role here, it is the key to engaging our audience. Keep it short yet descriptive.

4. Design
The design of an infographic should based on the story and its characteristics. The use of colours should be kept to a maximum of three. Use appropriate fonts is really important, make sure it is legible in both large and small text, especially when using numbers.

5. Graphs and Charts
"They are graphs and charts that display the data in a unique and creative way – this is where the designer will shine."
The type of the graphs and charts are depends on what story and data that you want to present.

After doing some exploration, I selected the infographic below which is from here for the task. The overall design of the infographic below feels uninteresting and unpleasant. Can't attract people to read it. I think its biggest problem is the use of colours and the dull fonts.

Fig 2.2 Selected Design, 6 Jan.22 

I reused the layout of the original but I tried to keep using two to three colours and keep the design looks as simple as I can because the content of this infographic is formed by words/text. Besides, I also added some simple graphic elements which related to the topic.

Fig 2.3-2.5 Design #1, 6 Jan.22 

Fig 2.6-2.8 Design #2, 6 Jan.22 


FINAL SUBMISSION: Re-Design Infographic

Fig 2.7 Final Outcome, 11 Jan.22 

Personal Rating for Online Tool: Canva
- Difficulty and Intuitiveness: 1/5
I personally think this online tool is very easy to understand and use. All the functions and tools stated clearly.

Fig 2.8-2.9 Functions and Tools, 6 Jan.22 

- Usefulness: 4/5
This online design platform is really useful no matter it's for personal use or business use. One of the part that I like of it is that all the design you've done it will be automatically save under "All you designs". Besides, one of the function "style" is really useful for users which it gave a set of colour and fonts. You can easily choose one kind of style and click on it, it will randomly set up the design with the style that you've selected.

Fig 2.10-2.11 Style and Text, 6 Jan.22 

- Design templates, choices: 3/5
There is lots of design templates on Canva, for business, marketing, education and etc. But sometimes you may found the template that you like but not for the colour scheme, so you may need to redesign it yourself. But I think the overall is really good.

Fig 2.12 Design templates and choices, 6 Jan.22 

FLIP 2: Saul Wurman's L.A.T.C.H 
  Week 3 - 13/1/22
During the lecture section, we were given a presentation by our classmate, and today's topic is L.A.T.C.H.

L.A.T.C.H is a method of information organisation that consist the principles below:
- Location
A Alphabet
T - Time
C - Category
H Hierarchy

FLIP 3: Miller's Law (Chunking) 
  Week 4 - 25/1/22
During the lecture section, we were given a presentation by our classmate, and today's topic is Miller's Law (Chunking).

What's working memory?
Woking memory is our ability to remember and use relevant information while in the middle of an activity. To extend the information, we may use CHUNKING to organise the content into more manageable groups. This helps people process, understand , and memorise more easily.

What's Chunking?
It refers to the process of taking individual pieces of information and grouping them into larger units. 

FLIP 4: Manuel Lima's 9 Directive Manifestos
  Week 5 - 3/2/22

Fig 2.12 Flip 4 Presentation Slides (my group), 3 FEb.22                        



FEEDBACKS

Week 2 - 11/1/22
Redesign Infographic: Ms.Anis said they all looks alright, I can choose my favourite one as final design.


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